CHALLENGE Cairn Group and SH Hotels & Resorts wanted more than a hotel refurbishment. The ambition was to create an entirely new hospitality brand, transforming a tired London property into a distinctive hospitality concept that could be scaled internationally.
POWER OF HOSPITALITY THINKING™ Modern hospitality is about creating destinations people actively seek out. Inspired by the freedom, wonder and escapism of childhood treehouses, we developed a playful, nature-led concept that shaped every touchpoint, from the guestrooms to the public spaces. At the apex sits The Nest, a signature rooftop bar and terrace designed to become a destination in its own right, attracting both guests and locals alike.
OUTCOME Treehouse Hotel London became a distinctive hospitality destination where accommodation, food, drink and social experiences work together as one. The concept has since become the blueprint for the brand's continued international expansion.
BRINGING THE OUTSIDE IN
WELCOME TO THE GREAT INDOORS
Don't just take our word for it
A special place that feels more “home” than “hotel”. Cosy, welcoming, warm, and somehow familiar... an oasis after a long day that at once refreshes, inspires, and delights.Barry Sternlicht, Founder and CEOSH Hotels & Resorts
The design of the hotel is amazing. They thought about every small detail and it showed. The room was the most beautiful and unique we could have dreamed about.Trip Advisor*****